How much is advertising in Google

How much is advertising in Google

One of the most popular tools for attracting traffic is Google contextual advertising, the cost of the service is significantly lower than the prices of other mechanisms, and the efficiency sometimes exceeds them. It should be noted that the cost per click grows every year, but the service does not lose its demand. Before using the service, it is important to find out how much contextual advertising costs in Google and why it is more accessible than in Yandex.

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Google ads: cost and benefits

Studying statistics, you can understand how much Google advertising costs and why it differs for each resource. Initially affects the level of competition. The higher it is, the more expensive the clicks are. For a less competitive niche, the cost of contextual advertising in Google will be lower. At the same time, in both cases positive dynamics of target traffic is noted.

There are other reasons why the cost of contextual advertising in Google is lower:

  • More complex interface. A huge number of tabs settings sometimes make it difficult to place ads on their own. That is why the more advantageous is the option when a specialist placed ads in Google, the cost while paying off in the first months.
  • There is less competition. It is worth making a reservation that how much an advertisement in Google costs depends on the number of advertisers for this key phrase. Google has always had less competition, so clicks will be cheaper.
  • Pricing features. When Google is placed advertising, the cost per click is determined by the rating. The higher it is, the less pay per click. The ranking is determined by the search engine itself by a large number of factors.

At the same time, there are mechanisms and tools to make clicks cheaper. They are determined after analyzing the resource and assessing the target audience. Therefore, to say exactly how much contextual advertising in Google costs is possible only after its launch and testing within a month.

In addition to the above, if advertising is ordered in Google, the cost will also include:

  1. Control of incoming traffic, elimination of untargeted traffic, the formation of negative keywords.
  2. Rate management, their adjustment. Once Google contextual advertising has been launched, the cost may change to circumvent competitors.
  3. Scaling, expansion of the semantic core, increase in conversion, testing.
  4. Control budget expenditures, monitoring competitors.
  5. Reporting in all directions.

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Where it is profitable to order advertising

The company Genesis specializes in website development and subsequent promotion. Over the years we have accumulated vast experience. Over 700 sites and grateful customers. About 200 resources are constantly under our control. We can confidently say how much Google advertising costs, after we have already reviewed your site. At the same time, the type of product or service feature is significant. We carefully study the competitors, evaluate your resource and on the basis of this we determine the most profitable ad format.

At the initial stage, we use advertising to evaluate its effectiveness, to understand what a potential client wants, and how to maximize the conversion, but profitably but economically. After it will be clear in what format Google is most profitable advertising, the cost of the service will increase, and with it will increase the level of income of the company.

We guarantee you an individual approach, a complete analysis of the resource and subsequent monitoring of the effectiveness of advertising. To use the service, just call us at (044) 379-10-10, (067) 511-53-33. Also for those who wish on the site there is a feedback form.

Advertising management fee 15% of the budget strong>, but not less than 4000 UAH\month, 10% of the budget strong>, but not less than 10,000 UAH\month, 8% of the budget , but not less than 27,000 UAH\month,
Advertising budget with a budget of up to 45,000 UAH for advertising per month with a budget from 45001 UAH to 300000 UAH for advertising per month with a budget of 300001 UAH for advertising per month
Promotional gift +2000 UAH
(in account currency)
Site audit and setting up an
advertising account
Customize Google
Analytics, Goals and
Advertising account management
Optimization of the list of
key phrases
Optimization of banner and
media advertising
Optimization of bids and cost-per-click
Creation and maintenance
of dynamic campaigns,
remarketing campaigns
Creation and maintenance of product campaigns
Installing the necessary
codes and tools on the
Creating new campaigns,
searching for new
Selection of placements in
in the network of Google partners and
mobile applications
Campaign management
and remarketing separately
for each audience
Continuous monitoring
of site availability
YouTube Advertising
Optimization of target
pages of a site (SEO)
by Google's rules
Enhanced protection
against climbs
and competitors
Scaling up advertising
to other countries
Localization of advertising
and messages in the
required language
Development of a unique
product offer,
stock, discounts
Partial transition to
payment for the result of
the total of 6 months of advertising
  1. The required number
    of hits immediately after the test period
  2. Fast and economical
  1. 2-5 times increase
    in number of downloads
  2. Lead growth dynamics
    + 10-20% monthly
  3. Increase in conversion
    rate of sales to sales up to 5-12%
  4. Budget savings on
    promotion from 15% to 35%
  5. 1.5 times cheaper than
    your specialist
    on a bet
  6. There is an opportunity
    to optimize taxes
  1. TOP 1 in search
  2. Increase in the number
    of hits in 8-10
    and more times
  3. Lead growth dynamics
    + 15-30% monthly
  4. Increase in conversion
    rate of sales to
    sales up to 12-30%
  5. Reducing the cost of
    contact for 20-80%
  6. Budget savings on
    promotion from 25% to 60%
  7. Comprehensive
    accompanying advertising
    marketing campaigns
  8. 2.5 times cheaper than
    content of your
    department marketing
  9. There is an opportunity
    to optimize taxes
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